What license do I need? When you download a file on ColourZoo, you're buying a standard license that lets you use the file for any personal, business or commercial purposes that aren't otherwise restricted by the license (check out the full content license agreement ). That means you can use our content in advertising, marketing, apps, websites, social media, TV and film, presentations, newspapers, magazines and books, and product packaging, among hundreds of other uses. Adding an extended license lets you use our content in even more ways. When do I need to add an extended license? (only available with credits) 500,000+ printed copies Advertising, marketing and promotional materials (Add an Unlimited reproduction license) Newspapers, magazines or books (Add an Unlimited reproduction license) Product packaging (Add an Unlimited reproduction license) Physical products Items for resale (posters, postcards, mugs, t-shirts, etc.) (Add a Products for resale license) Online print on ...